Anitta: “Boys Don’t Cry”

Kicking off 2022 bringing more heat than ever, Brazilian global pop superstar Anitta revealed an upbeat and undeniable new English-language single and music video “Boys Don’t Cry.”

Primed to pop off on dancefloors worldwide, a high energy guitar-laced beat bounces towards an instantly intoxicating chorus where she dispels a common myth, “Ya boys can’t get enough when the girls don’t need your love. Who says boys don’t cry?” Directed by Christian Breslauer, the accompanying visual finds Anitta as empowered as ever. She has no time for games or guys-stuck-in-their-feels, and the video proves it!

Anitta capped off a banner 2021 with a show-stopping and scene-stealing performance of “Faking Love” with Saweetie, “Girl From Rio,” and “Envolver” during the NBC New Year’s Eve special Miley’s New Year’s Eve Party Hosted By Miley Cyrus and Pete Davidson. Variety recapped “Faking Love” on its “Best ‘New Year’s Eve Party’ Moments,” while Hollywood Life raved, “Anitta is out here sparkling like the damn NYE ball.”

Her most recent anthem “Faking Love” [feat. Saweetie] has amassed over 30.4 million Spotify streams and 21 million-plus YouTube views on the red hot music video. Inciting critical applause, Rolling Stone dubbed it “bouncy,” and Complex praised the track for its “blending of their two styles.” The Line of Best Fit hailed it as a “bop.” They also lit up The Late Late Show with James Corden with a sizzling performance of the track.

Anitta ignited 2021 with the global breakout “Girl From Rio.” To date, it has tallied 100 million total streams with 35 million YouTube views on the music video. It notched her career-first debut on the Top 40 Radio Airplay Chart. In its wake, Variety spoke to her in-depth and predicted, “all signs are pointing toward it being her English-language breakthrough.”

Anitta performed “Girl From Rio” on NBC’s Today Show and ABC’s Jimmy Kimmel LIVE!. She also took the stage at the first-ever televised special of the Latin GRAMMY® Celebra: Ellas Y Su Música on Univision. “Girl From Rio” incited widespread acclaim, Billboard proclaimed, “Anitta understands how to wrap a classic melody around her finger but inject enough attitude into the track to make it her own,” and Rolling Stone wrote, “The track finds Anitta putting her own spin on the Brazilian bossa nova classic.” And V Magazine predicted, “Anitta’s influence and fanbase already reaches far and wide, and her newest release should serve to give it a big boost.”

Anitta is currently putting the finishing touches on her debut album for Warner Records with her management S10Entertainment.